“Ensure sustainable consumption and production patterns”

 

Why SDG 12 Matters in India

India’s development journey is at a critical juncture. As the third-largest consumer market in the world, unsustainable consumption and production patterns are placing enormous pressure on our natural systems.

India’s pressing challenges:

  • Overdependence on non-renewable resources

  • Massive agricultural and food waste (around 67 million tonnes annually)

  • Unregulated plastic pollution and e-waste

  • Unsustainable industrial practices

  • Rising carbon and water footprints of consumption

  • Limited public awareness on sustainable lifestyles

 

Sustainable production and consumption are not just environmental concerns—they are economic and social imperatives in a rapidly growing country like India.

Navumeed Foundation’s Interventions

Navumeed Foundation’s Interventions

We actively promote mindful consumption and sustainability education: Workshops in schools and colleges on "conscious consumerism" Collaborating with local producers to promote eco-friendly alternatives Advocacy campaigns on reducing single-use plastic and food waste Encouraging circular economy models in rural and urban communities Promoting waste segregation and home composting through toolkits Partnering with start-ups and innovators on green entrepreneurship